because the potential market for country houses "Economy class" is estimated at about 40% of households Petersburg or about 700 thousand items, the total area of 140 million sq.m. residential construction in the territory of 126 000 hectares. EVALUATION OF INVESTMENT DEMAND ROI suburban real estate in recent years, remains consistently high. Promising country for investment as the market with by individuals and by legal persons. Differ only in the ways of investing. Private investors prefer to buy land and homes, hoping for higher prices and get profit from this, incidentally earning a passing rent of cottage settlements, and legal entities – especially the large financial corporations – usually only buy land (earth), and then invest in the building.
Besides the traditional players in the market objects country of investment, the demand for land for construction of cottages stepped up and new customers – developers. In St. Petersburg and Leningrad region market in land in the future targeting for the construction of cottage settlements, is booming. Entrepreneurs actively engaged in land acquisition: the current law it is possible for the existing conditions prior to January 1, 2008. STRUCTURE OF THE CONSUMER PROPOSAL present in the structure of the final proposal is dominated by expensive homes for the business segment, which is now sold poorly. The construction of such houses focussed on high-yield segment, which can not be called a mass (estimated by its capacity is about 2% of households) and demand for which is almost satisfied. In addition, the segment of suburban housing Premium observed intense competition, which is enhanced due to the high saturation of the proposal.